2015 Spring Conference Presentations

Browse the complete agenda for the full 3 day conference and download presentations from the conference.

N.E.A.C.E. 98th Annual Sales Conference

Sunday, May 17, 2015 — Tuesday, May 19, 2015
Harwich, MA

"Circulation in 2015: Growing Audience & Improving the Bottom Line"

NEACE Business Program
Saturday, May 16, 2015
NOON — 4:00 PM Board of Directors Pre-Conference Meeting
Cape Villa 3
Sunday, May 17, 2015
2:00 — 4:00 PM Conference Registration
Cape Villa Foyer
Ed Winters, NEACE Treasurer, VP & Asst Treasurer-Republican-American, CT
David Sangiorgio, NEACE Secretary, Publisher - The Concord Monitor, NH
6:00 — 9:00 PM Past Presidents' Reception
Outer Bar
Cocktail Hour 6:00PM
Dinner and Program 7:00PM to 9:00PM
Business Casual Dress
Host - James Nee, NEACE President, Executive Director of Sales Strategy & Fulfillment- The Boston Globe, MA
Everybody is invited to mix, mingle, and pay tribute to our Past Presidents!
2015 - 2016 Board of Director Nominations
James Nee, NEACE President, Executive Director of Sales Strategy & Fulfillment- The Boston Globe, MA
Monday, May 18, 2015
TBD Vendor Set-Up
Grand Pavilion
Bob DiMatties, NEACE Director, Circulation Director- Caledonian-Record, VT
John Harrison, NEACE Director, Marketing and Sales- Tecnavia
NEACE Spouses Program-Sign up at NEACE Registration Desk
NEACE Business Program (Meetings are business casual dress)
7:00 - 8:00 AM Continental Breakfast
Fireplace Room
8:00 — 10:00 AM Conference Registration
Cape Villa Foyer
Ed Winters, NEACE Treasurer, VP & Asst Treasurer-Republican-American, CT
David Sangiorgio, NEACE Secretary, Publisher-The Concord Monitor, NH
8:00 — 8:20 AM Early Bird Drawings
Grand Pavilion
Bob DiMatties, NEACE Director, Circulation Director,-Caledonian-Record, VT
8:20 — 8:40 AM Conference Kick-off
Grand Pavilion
Invocation
Warren Dews, NEACE Director, VP of Audience Development, Sales & Marketing, (NENI) New England Newspapers Inc., Pittsfield, MA
Introduction of NEACE Board Members
James Nee, NEACE President, Executive Director of Sales Strategy & Fulfillment- The Boston Globe, MA
Conference Outline — Michael Smith, NEACE Executive Vice President, Director of Consumer Sales & Retention - New Haven Register, CT
8:40 — 9:00 AM Welcome to Cape Cod - download
Paul J. Pronovost, Executive Editor, Cape Cod Media
9:00 — 10:00 AM Jump Start Your Sales Culture, A Way To Ramp Revenue - download
Jason Taylor, President and Publisher of The Clarion-Ledger in Jackson, MS and East Group Regional President of Gannett
10:00 — 10:15 AM Break
Network with other NEACE Colleagues
Meet someone new
10:15 — 10:30 AM NEACE.com Update
Update on Facebook and Linkedin
Robert Mahoney, NEACE Director, Delivery Department Mgr., The Boston Globe, MA
Kevin LaMagdeline, NEACE Director, Circulation Director - The Recorder, MA
10:30 — 12:00 PM Thank You to Our Valued Business Partners & Sponsors
Vendor Introductions & Presentations
Michael Sheehan, NEACE Vice-President, Vice President of Circulation - Lowell Sun Group, MA
Bob DiMatties, NEACE Director, Circulation Director - Caledonian-Record, VT
John Harrison, NEACE Director, Marketing & Sales - Tecnavia
12:00 — 1:15 PM Vendor Appreciation Luncheon
Twenty Eight Atlantic
Valor Awards — John Brennan, Publisher's Circulation Fulfillment
Golf Tournament Awards — Gary Reach, TeleReach, Inc.
1:15 — 2:15 PM Five Bold Moves that Worked.
Bill Huffhine, Corporate Director of Audience Development, Journal, Inc.
2:15 — 3:15 PM Telling, Selling & Yelling with Social Media - download
Lon Haenel, Vice President - Digital Media & Circulation Bliss Communications, Inc
3:15 — 3:30 PM Break
Visit with our Valued Vendors
3:30 — 4:30 PM Scan Base Trading - Best Practices on How to Manage & Capitalize on your Shrink
Joao(John) Justiniano, CIO-CH News Inc
Pamela Munoz, CH News Inc
4:30 - 4:45 PM NEACE Business Session
Treasurer's Report, Ed Winters, NEACE Treasurer, VP & Assistant Treasurer - Republican-American, CT
Distribution of Committee Reports
President's Closing Comments
James Nee, NEACE President, Executive Director of Sales Strategy & Fulfillment- The Boston Globe, MA
4:45 PM Adjourn Business Meeting
5:30 — 6:30 PM Cocktail Reception
Garden Terrace
6:30 PM until... NEACE Banquet
Business Formal — Garden Terrace
Election of NEACE Officers
James Nee, NEACE President, Executive Director of Sales Strategy & Fulfillment- The Boston Globe, MA
Promotional Awards - download entries - download winners
Scholarship Awards
William Hoar Excellence Award
Sponsorship Drawing
NEACE Business Program (Meetings are business casual dress)
Tuesday, May 19, 2015
7:00 — 8:00 AM Continental Breakfast
Fireplace Room
8:00 — 10:00 AM Conference Registration
Grand Pavilion
Ed Winters, NEACE Treasurer, VP & Asst Treasurer-Republican-American, CT
David Sangiorgio, NEACE Secretary, Publisher- The Concord Monitor, NH
8:00 — 8:15 AM Early Bird Drawings
Grand Pavilion
Bob DiMatties, NEACE Director, Circulation Director-Caledonian-Record, VT
8:15 — 8:30 AM Invocation
Warren Dews, NEACE Director, VP of Audience Development, Sales & Marketing, (NENI) New England Newspapers Inc. Pittsfield, MA
Thank You to Our Valued Business Partners & Sponsors
Michael Sheehan, NEACE Vice-President, Vice President- Lowell Sun Group, MA
8:30 — 9:30 AM Loyalty & Engagement at The Sacramento Bee
Maria Ravera, Vice President of Audience Development, Sacramento Bee
9:30 — 10:30 AM Tribune Publishing - Audience Development Best Practices - download
Monica Wesolowski, Director of Circulation Sun Sentinel, Tribune Publishing.
10:30 - 10:45 AM Break
10:45 - 12:00 PM The Latest Update on AAM - download
Diane Szubrych, Senior Manager Public Relations Alliance for Audited Media
12:00 PM Business Program Closing Remarks/adjourn
12:00 - 1:00 PM Board of Directors Post-Conference Meeting
Cape Villa 1

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Any active NEACE member who refers a non-member to the NEACE organization that results in a new, paid membership will receive a $50.00 conference registration credit. The credit may be used for either the fall or spring conference and must be used within one year of the new member's paid membership.

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